When I was the head of marketing at Boomerang the tool started out as an extension for Gmail and now has evolved into a multi-platform system.
The first area I want to discuss is subject lines. They are the first touchpoint where someone decides whether or not to open and read an email.
We analyzed over 5 million emails and looked at the commonalities among subject lines that got more opens against the ones with fewer opens.
If they’re not going to open your email it doesn’t matter what the content inside is.
Come on over to https://entrepreneurshq.com/best-email-subject-lines-based-on-data/ where you can get the step by step process and action steps.
For the full interview plus another 40 experts who share their formulas at the Email Success Summit, an online event, go grab your free ticket here: https://emailsuccesssummit.com
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